About POC_
POC was founded in 2004 in Sweden and is a contemporary, design-driven manufacturer of protection and apparel focused on snow sports and cycling.POC has a clear vision to develop products of unquestionable quality and groundbreaking innovation. It’s an approach that has led to more than 70 international awards for design and safety.
POC’s mission_
Protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one.
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OUR STORIES_
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Shape the things to come
Competitive cyclists optimize every pedal stroke to deliver pure forward motion. Several details need toRead more
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Sitting pretty
As a cyclist, the chances are that the subject of cycling saddles and discomfort hasRead more
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What makes a team?
A team that makes their sport beautiful to watch is one that is appreciated byRead more
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Hydration fundamentals with Maurten’s Joshua Rowe
In the second instalment on race fueling and hydration we explore the role and importanceRead more
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Clarity by POC
Whether you are threading your way through a rock garden, in the middle of theRead more
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The meaning of Team 31
An indisputable fact of life is that we have all been a child. At leastRead more
